And in business, that shadow can be dark and complex.
Since 1997, Lodestar has been delivering marketing and stakeholder communication projects that take clients from idea to reality (and through everywhere in between).
We believe that strategy without planning may founder, execution without strategy is doomed from the start, and that research lies at the heart of it all. That’s why we offer a fully rounded solution, from research and strategic planning to delivery, monitoring and review. It is about making it happen - often needing to be fleet of foot. We call it ‘thought into action’.
However, you don’t build a team of marketing specialists over a couple of decades without growing a lot of expertise along the way.
So as well as providing sound and practical guidance for all our clients, we’re also at the forefront when it comes to the latest thinking on sustainability strategy and partnership development.