We used to tell people that we were a strategic marketing and communications consultancy. But that didn’t even tell half the story.
It’s true, we still help corporate and public sector clients, charities and associations find strategic direction, improve business performance and develop new opportunities. Today, though, our work is defined as much by our people, our skills and experience as it is by a mission statement.
We’re experienced and knowledgeable, but also inquisitive and collaborative. We don’t just deliver what’s expected; we look at things differently and lead the debate.
We do so with the type of committed energy that helps us sustain long-standing relationships with existing clients and form successful relationships with new ones.
And because we can – and more importantly because we want to – we also give time back each year to charities and causes we believe in.
Natasha Armstrong Potts, Senior Marketing and PR Executive
Natasha joined Lodestar with a background of B2C public relations and residential real estate. She now focuses on media relations and business development for our UK and international retail real estate clients.
Laurence Bachellerie, Consultant
Laurence is a multi-lingual, international marketing and PR consultant with more than 15 years’ experience in corporate and B2B public relations, campaign leadership and strategy development across a range of industries, including retail property, IT and architectural lighting. At Lodestar, she focuses on developing and leading the communication and PR business.
Gail Boucher, Consultant
Gail provides sustainability consultancy services and sustainability reporting training to corporate and public sector clients. She advises on corporate sustainability programmes, stakeholder engagement plans and the corporate reporting processes. Before working at Lodestar, Gail managed corporate citizenship and sustainability communications for Nortel and was instrumental in them becoming one of London 2012 Olympics’ sustainability partners.
Beth Faircliffe, Marketing Manager
Beth has more than eight years’ events and marketing experience in the commercial and not-for-profit sectors. She focuses on marketing and stakeholder engagement for our infrastructure clients, including the delivery of Water UK’s Stakeholder Engagement Programme, which brings together key decision makers and stakeholders to inform the development of better policies for water.
Julie Fitzsimmins, Founding Director
Julie has worked in the commercial retail real estate sector for more than 20 years and has an unrivalled knowledge of the sector. She has been instrumental in developing ICSC’s European network and has worked with all of the top European, African and Middle Eastern, CEE landlords, investors and agents to successfully deliver business development opportunities, marketing strategies, sales and partnerships. Julie is also a certified GRI trainer and has supported organisations such as Nestlé, Rockwool, Deloitte and the FSC in their sustainability reporting process.
Natacha Jedzinska, Consultant
Natacha focuses on communications and strategy for the development of activities around our stakeholder engagement and partnership development programmes, primarily for our infrastructure clients. She brings a wealth of experience from a successful career in the financial services sector before joining Lodestar.
Maria Poole, Office and Projects Manager
An experienced marketer with many years’ experience with FTSE100 companies, Maria manages a range of our projects – everything from a publishing project for a leading utilities company to a stakeholder engagement programme for an industry body. She is also a member of the Market Research Society, and keeps everything ship-shape for us at our offices in Hatton Garden.
Judith Powling, Founding Director
Judith has extensive experience in developing and delivering marketing and communication activity within the utilities, construction, design and leisure industries, as well as the public and not-for-profit sectors. An important part of this includes the development and delivery of stakeholder engagement programmes and securing funding to support the delivery of communication activity. As a fellow of the RSA, Judith is a member the communications sub-group for an RSA initiative on environment and sustainability awards.
Sarah Robson, Senior Marketing and Business Development Executive
Sarah has a background in the tech industry and works on our retail real estate portfolio. Her focus is on marketing, client management and business development, and she works with our international clients on the management and execution of their marketing strategies.
Hannah Shepherd, Marketing Executive
Hannah implements a range of online and offline campaigns for our retail property and infrastructure clients, as well as being our social media lead. She organises the Cannes Cannes Express and supports the Water UK stakeholder engagement programme, including the national conferences on leakage and the City Conference for water industry investors.