ISG Technology - communication planning
Lodestar completed detailed marketing communication and business strategy plans for leading fit-out contractor ISG plc’s new ISG Technology division. Producing a range of detailed reports detailing potential clients, key competitors and general market trends, Lodestar worked closely with ISG senior management to identify the business priorities for the coming 12 months, and provided a full communications plan encompassing networking activities, events, direct mail, PR and advertising activities for 2009.
As a direct result of this work, ISG plc were successfully been awarded a major, £9 million contract for Guy’s and St Thomas’s hospital and have a full agenda of business development activity to expand ISG Technology in 2009 and beyond.
To find out how we can help you with your Business Development strategy, contact Rebecca Walsh on +44 20 7344 1891
Events
The internationally recognised certified training programme, developed by the Global Reporting Initiative (GRI), is now available in the UK and Northern Ireland through Lodestar. The course provides the opportunity to cultivate skills and knowledge on sustainability reporting, using presentations and interactive learning with UK case studies throughout. It has been developed specifically to help report makers use the international GRI framework to produce a best practice sustainability report. Learn more, or book your training now.
Next Course24 May 2012, 1 Queen Anne's Gate
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