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Key Account Management critical to success in hard times
31st Oct 2008
Managing client relations is critical to survival in tough times.
According to the Pareto Principle, 80% of most businesses’ income comes from 20% of their customers. In some cases, that 80% can come from just a handful of major contracts.
At a time when winning new business is even harder than normal, then, taking care of your existing clients, understanding their current needs and their future expectations is critical for long-term survival.
Lodestar's Key account Management process and training has been developed to help you engage more effectively with clients, developing long-term relations and securing more repeat business.
Click here for more on how Lodestar's Key Account Management training can help you retain, and develop business with your key clients.
