Lodestar

Lodestar

Strategic marketing
and communication

"Lodestar led the implementation of this strategy, delivering a thorough consultation process and providing ongoing promotional support. We have been continually impressed with the knowledge and dedication of their team."
Mark Jarvis, General Manager,
Severn Trent Retail and Utility Services Ltd

Lodestar offers B2B strategic consultancy in the core areas of marketing, stakeholder engagement and sustainability strategy. Our approach is to develop strategy as a robust basis for developing activity that will deliver your objectives.

This approach combined with our industry knowledge, market experience and sensitive approach to stakeholder consultation in often complex situations, enables us to be extremely effective for our clients.

Our extensive marketing skills are used by a range of government, commercial, trade and membership organisations across Europe. Lodestar primarily works with clients from: cities, councils, property, construction, investors, utilities, infrastructure and transport.

Established in 1997 by Julie Fitzsimmins and Judith Powling, Lodestar brings together over 40 years of collective marketing skills and experience from a wide variety of industry sectors and marketplaces.

Our 14 year history of delivering successful B2B marketing and stakeholder communication projects, is significant, and our experienced team of eight marketing specialists provide sustainably sound, practical guidance to all our clients.

To find out more about our consultancy services, please call us on +44 (0) 20 7344 1891.

Events

The internationally recognised certified training programme, developed by the Global Reporting Initiative (GRI), is now available in the UK and Northern Ireland through Lodestar. The course provides the opportunity to cultivate skills and knowledge on sustainability reporting, using presentations and interactive learning with UK case studies throughout. It has been developed specifically to help report makers use the international GRI framework to produce a best practice sustainability report. Learn more, or book your training now.

Next Course24 May 2012, 1 Queen Anne's Gate

From the blog

Why Twitter is ideally suited for sustainability

The impact of Twitter on CSR communication is big, but exactly how big?

Posted 17.05.2012 Read More

Lodestar. n. A guiding light or principle, a reference point

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